Asteral enjoyed yet another successful exhibition at HFMA’s Annual Conference, which took place between Wednesday 7th and Friday 9th December 2016 at the Hilton London Metropole, where more than 600 delegates attended.
The three-day event was opened by motivational success speaker – Joy Marsden, and was this year themed ‘Step Up’. Delegates attended workshops and seminars focused on how the NHS could step up to 2020 and beyond. The Asteral team used the opportunity to promote primarily Asteral Select services, a vendor-independent managed service that reduces costs to Trusts by at least 15% per year less than self-providing the same services. It was also a great opportunity to spread brand awareness to people visiting the stand wanting to learn more about Asteral. The majority of these visitors being those who work in Finance departments in the NHS, working with restricted budgets and therefore exploring innovative ways to save money.
The conference concluded on the Friday afternoon, with the exhibition prize draw which took place on Asteral’s stand with the lucky winners receiving prizes from holiday vouchers to champagne hampers.